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Yahoo on Wednesday sent a letter to its shareholders justifying its deal with Google, saying it will enhance the company's profitability and provide more shareholder value than the offer put forth by Microsoft to invest in Yahoo's search business.

The deal with Google will generate US$250 million to $450 million in incremental operating cash flow for Yahoo in the first year, Yahoo Chairman Roy Bostock and CEO Jerry Yang wrote in the joint letter.

Together, Google, with a 61.8% share and Yahoo, with 20.6%, own 82.4% of the U.S. search market, according to comScore's latest monthly report.

Social media optimization is where you use different ways to generate publicity for your Internet business. These ways center on the social media and online communities of people who have common interests such as yours.

1. One of the most effective ways to use social media optimization to build your Internet business is to combine blogging and search engine optimization. Optimizing a blog post, so that its search engine friendly is no different than optimizing a web page has been in the past.

2. RSS feeds are another excellent way to optimize your blog for social media. Having a large subscriber base to your RSS feed is a great way to instantly keep people up to date on what you are doing in your Internet business every time you post a blog article.

3. Adding a Digg button would be another way that you could optimize your blog for social media purposes. This allows people to vote on the popularity of your blog article and it is one of the largest social directories, so they get a lot of search engine traffic there as well. This can lead to back links to your blog which serve as search engine bait.

4. You Tube videos are an extremely popular way to get your sales message out in a blog post. These can also create viral marketing, which is extremely important when it comes to creating more traffic that you might normally not get. A popular video can be downloaded and watched literally thousands of times as word spreads about it.

5. Sharing photos is another way to get people involved. Websites such as Flickr make this very easy to do. Flickr is an image and video hosting website, web services suite, and online community platform that many bloggers use to share photos online.

Keywords are basic raw material used in Search Engine Optimization (SEO). Keyword selection must be done using Keyword Research where we use special tools to find out a list of Keywords (search terms) searched by targeted audience, recently. Keyword can be single word, two or three words, multiple words and theme based.

Basically There are 3 Types of Keywords:-

1. Keyword of Single word:- Keyword of Single word helps in bringing huge traffic but these terms are mostly not relevant these days, as, searchers mostly use two or three keyword to find out their required information.
2. Keyword of Multiple words:- Keyword of Multiple words is used to target a specific traffic, which leads to high sale, top position in search result listing as well as improves page rank competition. Keyword of Multiple words are known as Specific Keyword where we target a specific audience & not general searcher. Keyword of Multiple words helps to target a specific page for a specific audience.
3. Keywords based on Theme:- Keywords based on Theme are used in each page of web site to focus on a specific topic correlated to a targeted topic or idea . Keywords based on Theme effectively contribute in growth of informative pages for its site focusing on different related topics.

"Dangling links" are simply links that point to any page with no outgoing links. They affect the model because it is not clear where their weight should be distributed, and there are a large number of them. Often these dangling links are simply pages that we have not downloaded yet..........Because dangling links do not affect the ranking of any other page directly, we simply remove them from the system until all the page ranks are calculated. After all the page ranks are calculated they can be added back in without affecting things significantly." - extract from the original page rank paper by Google’s founders, Sergey Brin and Lawrence Page.

A dangling link is a link to a page that has no links going from it, or a link to a page that Google hasn't indexed. In both cases Google removes the links shortly after the start of the calculations and reinstates them shortly before the calculations are finished. In this way, their effect on the page rank of other pages in minimal.

Although it may be functionally good to link to pages within the site without those pages linking out again, it is bad for page rank. It is pointless wasting page rank unnecessarily, so always make sure that every page in the site links out to at least one other page in the site.

Data Warehousing ----------- Programming Languages

Database ---------------------------------------C

General ---------------------------------------- C++

J2EE -------------------------------------------- XML

Networking -------------------------------------Perl

Operating System ------------------------------PHP

Oracle --------------------------------------Cold Fusion

Oracle Apps -------------------------------------Web

.............placement papers..............

Do not see interviews as the chance, think it as an opportunity to present you to a company. It is a chance for you to prove yourself in front of the interviewer, so you should come with full preparation of questions you need answers. You can search for the company profile. Also gather the latest information on that company. If want all information about the company then a good option is to check their website which may have more background information. If you want to do well at the interview, you will need to convince the interviewer that you are technically qualified to do the job.

The job interview tips covered most job interview tips and also covered lots of things which we have to avoid during interview.

Job Interview Tips:-

Some job interview tips are given below, please go through it, that will help you a lot.

Preparation and confidence

Preparation and confidence are very important tips. Good preparation always creates confidence. So the important thing to an interview is to be well prepared. In this you have to consider two things:
You must prepare yourself practically for the interview.
You have to gather information which is useful during the interview.

Checklist

While going to interview you must consider the following things:
1. You have to confirm about the time, date and location of the interview and name of interviewee where appropriate.
2. You have to plan to get there no earlier than half an hour before the interview time.
3. You must ready with your dress which is professional.
4. Concentrate on the interview at the interview.
5. If you are asked to bring certificates, references etc., get them ready before the day. Your interview letter must be with you.
6. On arrival ensure the receptionist knows you are there.

Be on time!

Public transport may be useless if the traffic is heavy. Always keep in mind that you never get a second chance to make a first impression. So be on time at the particular location of interview.
Also if you are there so early, you can wait nearby cafe of shop. And if you are going to be late, then best option is call them.

Be Prepared!

Preparation means not only preparation of your syllabus etc. but also look at the company's website and learn something about the company before you attend your interview.

Write down and practice possible questions!

If you collect the job interview sample questions and practice for it then it will make easy to remember when you get to the interview. Use the third person when talking about the job. Avoid sounding as though you assume the job is yours.
It is fine to ask about the package on offer and accommodation - living in and living out are particularly relevant. Do not forget to find out if the company will guarantee a resort or chalet - many will only allocate you a country. You could also try a fewer more testing questions such as how they differentiate themselves from their competitors or what they think the toughest/hardest part of the job is.

You never get a second chance to make a first impression!

First keep in mind that you never the second chance to make a first impression so be careful. Some points are here to remember:
Smile is one of the thing which may matter in your impression. Good smile always please people.
Dressing also an important thing. You should be in professional dress. And must be looking formal.

Do not forget for firm handshake.

Eye contact without glaring is showing your confidence.

Do not talk too much!

Always remember that communication is two-way things so give them a chance. Also don't interrupt to interviewer when he/she is talking. Give him/her full chance to talk. One common mistake candidates make when interviewing is talking too much. It is important to listen to the question asked and answer that question. Keep your answers to two to three minutes at the most. When you limit your time, you tend to stay more focused. It is very easy to stray off the subject and ramble about things irrelevant to the job if your answer is too long.

Be enthusiastic and positive!

During interview always enthusiastic. Do not say bad points for the previous employers. Focus on positive achievements and views.

Check in During Interviews

Your initial interview answers should be brief. But some of your best stories may take time to detail, then after two minutes ask for permission to go on. You may say something like, "Now I have described about my project, would you like to hear about my role in detail?"

Answer Briefly

The best interviews have a give and take atmosphere. To do this, you need to ask questions and try to draw out your interviewer rather than talking about yourself nonstop. When it comes to talking during an interview, sometimes less is more. A general rule is you should speak one-third of the time and definitely no more than half of the time. When it is your turn to speak, do not hesitate to talk about yourself.

First Comes the Phone

Now a days telephone screening is becoming very common. So you need to be prepared for the phone to ring at any time. These screenings may be for 10 to 15 minutes, depending on your answers and fit for the job. it is helpful if you have thought about questions likely to be asked during the screening and prepared your answers.

Take a spare photo and CV with you!

It may happen that the interviewer wants your resume and photo. Your interviewer won't be expecting it so you will impress them. It also helps them remember you after the interview. So always keep a spare photo and resume with you while going to interview.

Look Them in the Eyes

Eye contact is showing your confidence. Eye contact is one of the most important aspects of nonverbal communication and can make a significant difference in how you present yourself. If you look away when speaking to someone, you are viewed as lacking confidence or interest. So always answer the question with eye contact to interviewer.

Look Better, Feel Better

If you want to spruce up your appearance for the interview but can not afford new clothes, consider altering an outfit you already have by pairing it with a different shirt, tie, blouse or accessory. Even on a tight budget, you can find some real bargains out there. Think about what you need before you go out shopping. Outlet stores and resale shops offer some great treasures. For better or worse, looks can make a difference.


Think of an Interview as a First Date

Instead of the Inquisition, think of a job interview as a first date: you are both trying to figure out if there is a match. This mindset proffers many advantages. You come off as curious, not desperate, you do not assume that too-formal, phony-appearing job-seeker persona, you talk about what you want to talk about instead of just passively getting bombarded with the employer's probes and you are more likely to ask questions during the interview. Those questions will help you assess if you really want the job. Treat the interview as a first date, and you will both be better informed when deciding whether you should hook up.

Bring Up a Weakness

In an interview, bring up a weakness before you are asked for one. For example, "I really need to work on my leadership skills. I am a good worker and totally competent, but sometimes I lack the confidence to stand up and take a leadership position." This will help you a lot as you want to improve yourself.

Get the Info

Informational interviews are a great way to get leads and information regarding company. It is important that the person you contact understands you are seeking information not a job. Be prepared when you ask for an appointment to say what you are looking for and why you want to talk to this person. At the informational interview, have a prepared list of questions. At the end, ask if the person has any recommendations of others you could speak with.

Virtual Thanks

You can send follow-up letters through email if this is the way you and the potential employer have been communicating all along.

Attitude Adjustment

It is difficult to remain upbeat in a tough job market. Isolating you and waiting for the phone to ring is the worst way to handle negative thoughts. When you start feeling down, take steps to turn your thinking around. Go for a walk, or do something fun. It may be just what you need to feel relaxed and at ease. Getting together with friends and having a support system will help you to laugh and keep going.

Explain Why You Left

Follow these guidelines when interviewers ask, "Why did you leave your company?" Carefully describe the reason for your departure, and do not go into details unless asked. Provide references to support your reasons for leaving and job performance. Stay with the facts of what happened, what you did, how you felt and what you learned. Then describe how you will handle things differently in the future.

Sell Yourself

Interviewing is about selling yourself. The product you are selling is you. Give them reasons to buy. Tell them what you can do for them. Emphasize what you can bring to the company, department and position. Convince them that your product is better than the competition's

Talking Salary

Timing is everything in the interview. Let them bring up the subject of money. If you are asked what your salary expectations are too early in the process, just say you would rather postpone that discussion until you have more information about the position.

Do not forget to listen

Listening is one of the most underused interview skills. Most candidates are so nervous about answering interview questions correctly that they forget to listen. Follow these tips:
Listen through eye contact.
Listen with nonverbal expressions.
Listen until the speaker is finished.
Do not interrupt.


Ask the power questions

In the earlier you can ask these questions:
What are you most hoping to find in the person you hire?
What would be my first priorities on the job?

it is OK to be nervous

Not only is it OK to be nervous about an interview, but it is essential for you to accept how you feel. Telling yourself you should feel differently than you do is unrealistic and just makes you feel bad about yourself. What's the worst that can happen at an interview? For many, it would be not getting an offer. Did you ever think that maybe the job wasn't right for you? Try to look at the process as a learning experience.

Put up with rejection?

If you are rejected from the company, you may feel hurt, angry or fed up. Instead of being stuck in feeling rejected, take back the power by staying proactive. If you really wanted to work for that particular company, sit down and write a letter. Remind them of all the positive points you could bring to the organization. Let them know you are still interested in working for the company if something should change or open up.

Face the feedback

If you ask for feedback from an interviewer, be prepared to hear things that could be upsetting. You should listen carefully, and take notes to refer to and react to. Do not argue or defend yourself. At last do not forget to thank the interviewer. Then, take the advice and think about changing some techniques to improve on your next interview.

Follow the interviewer

During the interview, your interviewer is giving you information that can guide you on how to behave during the meeting. Observe your interviewer's style. Listen very carefully, and let him/her know that you have been listening by asking good questions and making good comments. Answer questions by providing the information asked for.

Emotional preparation

Preparing emotionally for the interview is also important. The right mood helps you perform at your best. Try out following points for preparing emotionally:
Get moving that means go for a walk, run, exercise, meditate, do yoga, stretch, dance.
Sing your favorite song while driving to the interview.
Repeat an inspirational phrase aloud that's meaningful for you

Preparing to meet the employer

The interview is not the time to get to know about the post or the employers business. It is a chance for you and the employer to get to know one another.
Gather information about your employer before you are interviewed like what are their current projects, what other interests do they have? etc.
You should know job description, or ask someone in a similar post. Otherwise ring the company to clarify.
Keep in mind that the employer is interested in you as a person, your experiences and your opinions do take the time to sit down and think about you, who you are and what you have achieved.
Remember the one thing that your CV must be with you and make notes about your work record and what you have achieved. Make notes and prepare and rehearse sound bites about yourself.

Ask Questions

There is always the opportunity to ask them questions at the end of the interview, remember the interview is a two-way process, you need to be sure you want to join them. Try to concentrate on issues, which are both important to you and combine an apparent interest in the company. Write your questions down prior to the interview and take them with you.

Be honest!

Be honest with every question. No need to lying about your background and/or skills. If you get caught then you will definitely out. Job interviews are about matching needs, if there is not a good match, then there is no chance of job.


Check your CV for possible gaps!

If there is any gap between your academic then make sure you know how you are going to explain time gaps on your CV.

Presentation

Dressing is also important aspect at the time of interview. Dressing should be appropriate for the post and the company. Try to get information about what the company would expect from employees. What would be appropriate for a building company is very different for a public relations agency. Be well-groomed and clean and above all try to look confident.